By Nathan Joyes
Brazilian football club Flamengo has agreed a deal with Sportsbet.io for the operator to become its new shirt sponsor.
The crypto-currency sportsbook began a three-month betting partnership with Flamengo and due to its success, Sportsbet.io has opted to secure the right to have its logo on Flamengo’s home and away shirts.
The logo will be added at the end of the month and be present throughout 2020. Financial details of the deal have yet to be confirmed.
Sportsbet.io also became the principal sponsor of the English Premier League’s Watford Football Club in the summer.
Tim Heath, CEO of Sportsbet.io said: "We are incredibly proud to be a global partner of Flamengo, which is no doubt, the biggest club in Brazilian football. Starting our relationship as a Digital and Media Partner in 2019, it was a simple decision to take our sponsorship to the next level and have our logo on the famous red and black shirt.
"Flamengo’s professionalism, both on and off the field, makes them a pleasure to work with and we are certainly looking forward to expanding our relationship with them in the years to come."
Rodolfo Landim, president of Flamengo, added: "We are extremely pleased with the performance and professionalism of our partners at Sportsbet.io, so are thrilled to strengthen our relationship with this new sponsorship."