Betixon to debut in new Greek licensing regime with Novibet

Betixon has secured a landmark deal with Novibet, with the former’s games to appear in the new regulation regime in Greece for the first time.

The deal sees the mobile gaming company mark its commitment to supporting newly regulated online gaming jurisdictions, thus increasing its footprint across legal markets globally. 

Sports betting operator Novibet meanwhile will have access to Betixon’s full portfolio of casino games, which will be fully tailored for the Greek market.

“This is a major milestone for us,” said Lior Cohen, Co-founder and CTO of Betixon. “We’re thrilled to be able to provide our games to the Greek market and it’s great that we can do it with Novibet, one of the leading operators. 

“We want to be among the first to enter new markets as they regulate, and we think Greece is an exciting prospect with plenty of growth potential.”

The Greek parliament in October 2019 passed new laws to reform and regulate the online gambling market, with the Hellenic Gaming Commission starting the process of issuing new licences earlier this year.

Dimitris Argyriou, Business Development Manager at Novibet, commented: “Betixon are doing some of the most imaginative things in the gaming arena right now and their games achieve the high level of quality and engagement we want for our Greek customers. 

“At Novibet we stay focused on providing the most personalised gaming experience to our members, which starts with offering them the most appealing content. I strongly believe that we will achieve great things together in this exciting market.”

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