By Iqbal Johal
Betfred has been announced as the official sponsor of the heavyweight fight between Deontay Wilder and Tyson Fury this Saturday.
The clash, referenced in boxing as the ‘biggest fight of the year,’ takes place at the MGM Grand Garden Arena in Paradise, Nevada, and will be available on pay-per-view worldwide, including on BT Sport Box office.
The showdown is a rematch of the split decision draw back in December 2018.
Betfred Founder and CEO Fred Done, said: "I’m delighted to be a sponsor of the most anticipated fight of the year – and if Wilder vs Fury II is anything like the first fight we are in for a superb night."
The sponsorship increases Betfred’s US presence, after opening its first US sportsbook at Grand Falls Casino & Golf Resort in Iowa last summer, while recently agreeing deals for sports betting offerings in Pennsylvania and Colorado.
William Hill was unable to sponsor the ring for December's heavyweight world title boxing match between Anthony Joshua and Andy Ruiz Jr. in Saudi Arabia, as it is illegal to gamble in the country.